Ecommerce website template — web, editorial style
E-commerce website home page website template for a website, designed for Juniper Supply, a fictional commerce business. Shows a full online store home page: an announcement bar with delivery threshold, navigation with category links, a search field and a cart count, a campaign hero with two category promo tiles, shop-by-category tiles with item counts, a best-sellers product grid with ratings, colour swatches, sale prices and add-to-cart buttons, a bundle offer band with itemised savings, shipping/returns/warranty facts, customer reviews with a rating breakdown, a newsletter sign-up form and a footer with shop and help columns. Editorial style: warm paper tones, Instrument Serif headlines with Inter body text and tabular figures, square corners. A complete, responsive one-page HTML template (every section, light and dark) with a DESIGN.md of light and dark colour tokens.
- Pattern
- Ecommerce website
- Device
- Web
- Style
- Editorial
- Product (fictional)
- Juniper Supply
- Category
- Commerce
Spec
- Colours (light)
- background
#fffaf5· surface#f9eade· text#2c1f13· muted#715f51· primary#b5594f· accent#0093aa - Colours (dark)
- background
#1a1008· surface#2b1f14· text#f9f1eb· muted#beaea0· primary#f69c90· accent#4bd0ec - Fonts
- Instrument Serif (headings), Inter (body), JetBrains Mono (code) · Google Fonts, under their own licences
- Sections
- hero, cookware, best sellers, footer
- Light and dark
- Both included; follows the system setting
- Responsive
- One HTML file, layout changes at 1024px and 760px; no horizontal scroll at 320px
- Best for
- An online store for home goods that wants a magazine-like look led by type.
- Not ideal for
- A store that wants a compact layout with very little text.
Build this with your AI
Add the Made Good Designs library to your assistant once. Then ask for UI references, brand palettes, font pairings and design tokens in any chat.
https://madegooddesigns.com/inspiration/mcp?ref=ui-ecommerce-website-templateSettings → Connectors → Add custom connector → paste the URL.
Settings → Apps & Connectors → Advanced → Developer mode → Create → paste the URL.
One click, then confirm in Cursor.
One click, then confirm in VS Code (Copilot agent mode).
claude mcp add --transport http made-good-designs https://madegooddesigns.com/inspiration/mcp?ref=ui-ecommerce-website-template
gemini mcp add --transport http made-good-designs https://madegooddesigns.com/inspiration/mcp?ref=ui-ecommerce-website-template
Add this to the app's MCP config (Windsurf: mcp_config.json).
Fonts: Instrument Serif + Inter (Google Fonts)
Prompt copied: paste it into the chat that just opened.
Writing about this template?
More ecommerce website templates
search_ui_screens (e.g. “billing settings, editorial style”), get_ui_flow for a whole journey, and get_ui_screen_code to pull the HTML and DESIGN.md straight into your project.