What Font Does Emirates Use?
The Emirates font is best known for its elegant, calligraphic-influenced wordmark, drawn in parallel as English and Arabic lettering to reflect the airline’s Dubai roots. That bilingual logo is custom artwork, and Emirates’ broader brand has commonly been described as using a custom typeface for headlines and body. Below we separate the logo lettering from the brand face, flag what is proprietary, and recommend free alternatives. For how other major brands handle type, see our hub on famous brand fonts.
What font is the Emirates logo?
The Emirates wordmark is custom calligraphic-influenced lettering, not an off-the-shelf font. The English “Emirates” is rendered in a flowing script-adjacent style that mirrors the rhythm of the Arabic logotype beside it, giving the brand a luxurious, hand-drawn character distinct from the rigid grotesques most airlines use. Because the lettering is bespoke and trademarked — and bilingual by design — it is not distributed as a downloadable typeface. Any file labeled “Emirates font” online is an unofficial recreation, not the airline’s real artwork.
What typeface does the Emirates brand use?
Beyond the logo, Emirates’ wider communications have commonly been described as using a custom brand typeface for headlines, signage, and marketing, supporting both Latin and Arabic scripts for consistency across regions. Where the exact named specimen isn’t publicly documented, treat the brand face as a custom system rather than a single buyable font, and verify against official brand assets if you need certainty. The practical takeaway: the calligraphic wordmark is the signature, and a cleaner companion face carries the body text.
Is the Emirates font available to download?
No. The calligraphic wordmark is proprietary custom artwork, and any custom brand face is licensed exclusively to the airline — neither is free or publicly available. The bilingual logo is a trademarked brand asset and should never be reused to imitate Emirates. If you admire the bilingual, calligraphic approach, commission original lettering rather than copying it. Our font licensing guide explains the difference between a free webfont, a commercial license, and a bespoke commission.
Free fonts that look like the Emirates font
You can approximate Emirates’ refined, premium feel with free fonts. Match the role: a graceful serif or calligraphic-leaning face for expressive headlines, and a clean sans for body and UI.
| Use case | Emirates uses | Free / paid alternative |
|---|---|---|
| Logo / wordmark | Custom calligraphic lettering | Cormorant (free) |
| Expressive headlines | Custom brand face | Playfair Display (free) |
| Body text | Custom brand face | Inter (free) |
| Arabic / bilingual | Custom Arabic lettering | Noto Naskh Arabic (free) |
Cormorant and Playfair Display capture the elegant, high-contrast feel of Emirates’ premium headlines, while Inter handles clean body and UI text. For bilingual work, Noto Naskh Arabic offers a free, well-built Arabic companion. None of these reproduce the exact calligraphic wordmark — which is intentionally bespoke — but together they let you build a refined, Emirates-style system at no cost. All are free for commercial use.
Where do you see the Emirates font?
Emirates’ calligraphic wordmark and brand face appear across a global, multilingual footprint, which is exactly why the airline invested in custom, bilingual lettering. You’ll see it on the aircraft livery and tail, airport check-in and lounge signage, boarding passes and the Skywards program, the Emirates app and ICE in-flight entertainment system, and marketing that runs in both Latin and Arabic-reading markets. Because the same identity has to feel coherent whether a passenger reads English or Arabic, the wordmark and its companion face were drawn to share rhythm and proportion. If you recreate the look, plan your Latin and Arabic pairings together rather than bolting one onto the other.
Why does Emirates use custom lettering?
A bilingual, calligraphic wordmark gives Emirates something no licensed font can: an ownable, trademark-protectable mark that signals luxury and reflects its Arabic heritage, with the Latin and Arabic logotypes drawn to feel like one family. Custom lettering also avoids the licensing complexity of using a commercial script font across a global airline. The result is a distinctive, premium identity. For how other airlines approach this, compare our siblings on what font Delta uses and what font United Airlines uses.
How to recreate the Emirates look
To echo Emirates’ premium identity for free, set expressive headlines in Cormorant or Playfair Display for high-contrast elegance, run body text in Inter, and add Noto Naskh Arabic if you need bilingual support. Keep generous spacing, a refined palette, and let a single ornate accent do the heavy lifting. Avoid copying the wordmark — use these free faces to build your own original, luxurious identity rather than an imitation of Emirates.
Frequently Asked Questions
What font does Emirates use?
Emirates uses distinctive custom calligraphic-influenced lettering for its bilingual English and Arabic logo, plus a custom brand typeface for wider communications. Both are proprietary and not available to the public. Free alternatives like Cormorant, Playfair Display, and Inter capture a similar refined, premium feel for your own projects.
Is the Emirates font available to download?
No. The Emirates wordmark is bespoke, trademarked calligraphic lettering and is not distributed as a font, and any custom brand face is licensed only to the airline. Any free “Emirates font” download is an unofficial copy. Use Cormorant or Playfair Display for a similar elegant look you can legally use.
What free font looks like the Emirates logo?
No free font matches the exact calligraphic wordmark, which is intentionally custom. For a similar elegant, high-contrast feel, Cormorant and Playfair Display are the closest free options for headlines. Both are free for commercial projects and approximate Emirates’ premium character without copying the proprietary artwork.
Does Emirates use an Arabic font too?
Yes. The Emirates logo is bilingual, with custom Arabic lettering drawn to mirror the English wordmark, and the brand supports Arabic across communications. The Arabic lettering is proprietary. For free bilingual work, Noto Naskh Arabic is a well-built Arabic typeface you can pair with a Latin serif or sans.
Can I use the Emirates font for my project?
Not the official artwork. The Emirates wordmark and brand faces are trademarked and proprietary. For your own branding, use free fonts like Cormorant, Playfair Display, or Inter, which deliver a similar refined feel and are licensed for commercial use. Build an original identity rather than imitating Emirates.
