HexArmor Brand Guidelines
The American cut-resistant glove owned by Germany’s uvex.
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Two constants: a HexArmor-amber palette and a cut-resistant-sans register. Abstract homage — not a HexArmor product or mark; no glove, hand or logo is reproduced.
The American cut-resistant glove owned by Germany’s uvex
HexArmor is the Grand Rapids maker of extreme cut- and needle-resistant gloves, built on licensed SuperFabric — now majority-owned by Germany’s uvex safety group.
HexArmor follows Ansell as the round’s cut-resistant node — an American safety specialist with a German owner and a licensed material at its core. Its answer to a round about who owns and where-makes the glove is protection under a foreign parent: the American cut-resistant glove owned by Germany’s uvex.
Its identity is the American cut-resistant glove owned by Germany’s uvex. The Grand Rapids origin, the cut-and-needle protection and the uvex ownership are the story here. The cut-resistant glove. The American cut-resistant glove owned by Germany’s uvex.
(Honest notes, so the origin, the product, the material, the ownership and the making are framed accurately. HexArmor sells cut-resistant gloves as its heroes; we report its language as the brand’s own. On origin: HexArmor is an American brand founded in 2002 in Grand Rapids, Michigan, co-founded by Steve VanErmen and Brent Lohrmann. On the product: extreme cut-resistant and needle- and puncture-resistant hand protection, plus broader safety gear. On the material, an important point: its guard-plate technology, SuperFabric, is a registered trademark of HDM, Inc., which HexArmor licenses rather than owns, so we do not call it HexArmor’s own trademark. On ownership, the key point: it is owned by Germany’s uvex safety group, which took a minority stake in 2016 and a majority stake in 2020, so this is an American brand with a German parent, which the brand itself softens as a strategic partnership. On the making: not disclosed, which we hedge. Its designs and the HexArmor name are IP we describe but do not reproduce; there is no official brand hex; these tones are an unofficial interpretation.)
Colour
HexArmor lives in a HexArmor amber. Click a swatch to copy the hex.
HexArmor’s identity is American, German-owned and protective — a HexArmor amber, an ink, a pale amber, a deep umber, and a paper. The palette leans HexArmor amber and deep umber: a warm, serious register that stands in for a cut-resistant safety brand rather than a loud logo colour. It signals the American cut-resistant glove owned by Germany’s uvex — American, German-owned and protective. The honest caveat: with no official brand hex, these values are a practical, unofficial interpretation, not first-party colours. A further design lesson is that a safety brand’s identity is trust, so a HexArmor amber can carry the cut-resistant story while the words credit SuperFabric to HDM and name uvex as the German parent, keeping the material and the ownership honest.
The lesson is a HexArmor amber signals an American, German-owned identity. HexArmor’s world is the cut-resistant palm and the needle-stick hazard. For designers, it is a reminder that a warm amber and a pale amber can carry an American, German-owned brand — a serious tone held as an accent, not a product shot. Because a warm hue can fail as small text, keep type dark and let the colour live in the accents, palette and band. The takeaways: date the founding to 2002 and name the Grand Rapids co-founders; keep the cut-and-needle protection; credit SuperFabric to HDM as licensed; and name uvex as the German owner, majority since 2020.
Typography
The register is a cut-resistant sans — American, German-owned, protective.
HexArmor’s identity carries an American, protective spirit — a safety specialist under a German owner. A cut-resistant sans captures the mood: clean, serious and practical, the register of a protection brand. Set in a HexArmor-amber palette, the cut-resistant sans feels dependable and current — exactly the personality HexArmor carries. It behaves like a made, reinforced thing rather than a loud logo, mirroring a hex-line and a coat-dot. (HexArmor’s real products and the name are things we describe but do not reproduce, and the exact typeface is not ours to use.) Because it is not ours to use, the honest description is “a cut-resistant-sans brand,” shown here in a stand-in. The type behaves like the brand: American, German-owned and protective.
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A cut-resistant-sans brand — clean and serious. (Specimen set in Jost, a cut-resistant-sans STAND-IN; NOT the HexArmor logo or products.)
The glove node
HexArmor stands for the American cut-resistant glove owned by Germany’s uvex.
HexArmor sits fifth in the round as its cut-resistant node. A HexArmor-amber palette, a cut-resistant sans and a 2002 founding make one thing — the American cut-resistant glove owned by Germany’s uvex — the whole identity: American, German-owned and protective. The Grand Rapids origin is the frame, the cut-and-needle protection is the substance, and the uvex ownership is the twist, with the licensed SuperFabric as the honest detail. The point is an American safety specialist under a German parent, in a round about who owns and where-makes the glove.
Put to work, the identity is the brand told straight, the owner named and the material credited. A brand in this spirit would date the founding to 2002 and name the Grand Rapids co-founders, keep the cut-and-needle protection, credit SuperFabric to HDM as licensed, and name uvex as the German owner. A reader in this spirit would keep the facts right: HexArmor makes cut- and needle-resistant gloves; it dates to 2002; SuperFabric is HDM’s trademark it licenses; and uvex of Germany owns it. HexArmor sits after Ansell and before Kinco. The honest editorial moves are to date the founding, to keep the protection, to credit the material, and to name the owner.
For designers and brand-builders, HexArmor carries the glove node: a safety brand’s identity is trust — credit the licensed tech and name the parent. The lessons: a specialist can lead on protection, here HexArmor and cut-and-needle resistance; a founding is dated to 2002, co-founded by Steve VanErmen and Brent Lohrmann in Grand Rapids, Michigan; a product is kept, extreme cut-resistant and needle- and puncture-resistant gloves; a material is credited, SuperFabric as a registered trademark of HDM, Inc. that HexArmor licenses rather than owns; an ownership is named, Germany’s uvex safety group, a minority stake in 2016 and a majority in 2020, softened by the brand as a strategic partnership; and a making is hedged, not disclosed. It is also a reminder to credit a licensed material and a foreign owner: HexArmor is the American cut-resistant glove built on HDM’s SuperFabric and owned by Germany’s uvex — with the palette here an unofficial interpretation. The hook is that owner: HexArmor is the American cut-resistant glove owned by Germany’s uvex, the Grand Rapids maker of extreme cut- and needle-resistant gloves, built on licensed SuperFabric, now majority-owned by Germany’s uvex safety group. Read that way, HexArmor is less a single glove than the American cut-resistant glove owned by Germany’s uvex: American, German-owned, protective. The lesson for a brand is that a safety brand’s identity is trust, and crediting the licensed tech and naming the parent keeps it honest. HexArmor made the-American-cut-resistant-glove-owned-by-Germanys-uvex the identity — proof that a foreign owner can carry a node.
Explore & save
Keep HexArmor’s identity on hand — save it to a board in the Made Good inspiration library.
HexArmor identity set
Pin the HexArmor-amber palette and the cut-resistant-sans register to your own board.

