Camtek Brand Guidelines: Migdal HaEmek, Priortech & a Turn From Circuit Boards to Chips

A Galilee inspection maker.

Camtek is an Israeli maker of inspection and metrology equipment for the semiconductor industry, based in Migdal HaEmek, in northern Israel. Hebrew Wikipedia gives its founding as 1987 in the same town and places it in the Ramat Gavriel industrial zone. Its shares trade on Nasdaq and the Tel Aviv Stock Exchange, both under the symbol CAMT, as Globes noted in September 2023 and as the company’s own releases state.

It belongs to a group that began with printed circuit boards. Hebrew Wikipedia says the parent, Priortech, was founded in Migdal HaEmek in 1980 by Rafi Amit and six partners as a circuit-board maker called P.C.B. Ltd. That company listed in Tel Aviv in 1992, was reorganised into subsidiaries in 2000 and took the Priortech name in 2001. Hebrew Wikipedia counts Camtek among Priortech’s subsidiaries, with a holding of a little over a fifth of its shares.

Amit has led both. Camtek’s own management page says he was chairman of its board from 1987 until April 2009, became chief executive in January 1998, and served again as chief executive and chairman from 2014 to 2023; it also says he has chaired Priortech since 1988. In November 2026 the company still named him as chief executive, and its website says Lior Aviram, previously managing partner of the Israeli law firm Shibolet & Co., has been active chairman since June 2025.

From circuit boards to wafers.

For much of its history Camtek served two industries. In July 2017 Calcalist described it as a company that developed, made and sold inspection systems for both semiconductors and printed circuit boards. Hebrew Wikipedia, citing TheMarker, says Camtek first sold shares on Nasdaq in 2000; citing Haaretz, that in 2001 it bought Inspectech, a circuit-board inspection developer from Karmiel founded in 1997; and, citing Globes, that its shares began trading in Tel Aviv in 2005.

Those years also brought a dispute with a larger Israeli rival. Hebrew Wikipedia, citing Haaretz reports from 2004 and 2005, records that Orbotech, a direct competitor, obtained a temporary court injunction barring Camtek from making and marketing two of its new systems, and that Camtek later sued Orbotech, claiming it had acted to derail a planned second share offering on Nasdaq.

The turn came in 2017. On 20 July that year Calcalist reported that Camtek had signed a binding agreement to sell its printed-circuit-board division to a private equity fund of the Principle Capital group of Shanghai. Amit told the paper that Camtek would become a company focused on the semiconductor market, a field in which it saw growth opportunities. The division’s research and development staff in Israel were to continue working under the new owner, the paper reported. Calcalist added that the circuit-board segment had been shrinking for three years, while the semiconductor side was driving the company’s growth, particularly in complex packaging.

Germany followed. On 18 September 2023 Globes reported that Camtek had agreed to acquire FRT Metrology, the metrology division of the American company FormFactor. FRT, headquartered in Bergisch Gladbach, supplies precision metrology for advanced packaging and silicon carbide, and Camtek said its hybrid multi-sensor technology, SurfaceSens, would let it offer customers broader inspection and metrology. English Wikipedia’s FormFactor article dates the completion to October 2023. Camtek’s website now lists FRT Metrology among its contact locations and has a careers page for Germany.

Design and documentation.

Semiconductor equipment makers sell to a small circle of customers: the chip manufacturers that run wafer fabs. Their machines deposit, etch, measure, test and package, and they are rarely seen outside a cleanroom. That shapes how these companies present themselves. The product is a large enclosed tool, and what happens inside it takes place at a scale no camera can show directly.

So the pictures tend to repeat. Corporate sites and annual reports show tools standing in rows behind glass, with panelled housings in white, pale grey or blue, and cleanroom staff in full gowns, hoods and gloves. A polished wafer held up to the light in a gloved hand is a familiar image, because it stands in for the chips the machines help to make. Fab interiors, lit evenly and seen down long corridors, give a sense of size and order.

Words do much of the work that pictures cannot. Makers describe their processes by name — atomic layer deposition, epitaxy, metal-organic chemical vapour deposition, wire bonding, wafer inspection — and give their tool ranges short product names and model numbers. Company histories, milestone lists and timelines are common, since many of these firms began as university spin-offs, sales agents or divisions of larger groups, and changed hands or split along the way.

Trade fairs remain a meeting point for this industry. SEMICON West and SEMICON Taiwan are among the shows where equipment makers set up stands, present new tools and meet customers. For a design guide, the pattern is a disciplined, technical register: cool colours, precise product names and photographs of clean, closed machines.

Up to the beginning of assembly.

Camtek describes itself as “a leading developer and manufacturer of high-end inspection and metrology equipment for the semiconductor industry.” Its systems, it says, inspect and measure wafers throughout the production of semiconductor devices, from the front and mid-end “up to the beginning of assembly.” It names advanced interconnect packaging, memory, CMOS image sensors, MEMS and RF as its main segments, and chip makers, outsourced assembly and test firms and foundries as its customers. Globes, in its 2023 report, described Camtek as a company that develops and manufactures inspection and metrology equipment for the chip industry.

Its website groups its machines under full-wafer inspection and metrology, with systems including the Hawk, the Eagle G5 and the Golden Eagle, alongside metrology tools and software for automatic and manual defect classification. The company says its sales and support are organised around eight subsidiaries, in the United States, Europe, Japan, China, Hong Kong, Taiwan, Korea and Singapore, and that the local team in each territory can install systems and provide the full range of services. Its results release of November 2026 carries a Migdal HaEmek dateline, and in it Amit tied the company’s business to high-end advanced packaging driven by demand for AI.

Several of its system names — Hawk, Eagle and Golden Eagle — are birds. The Camtek name itself has stayed the same through the move from circuit boards to chips and the arrival of a German subsidiary.

For a design guide, Camtek shows how a company can keep one name while changing the market it serves. Compare Onto Innovation, another inspection and metrology maker, and KLA, the American process-control company. For this guide we use a deep green and an amber with a sans, an unofficial interpretation; no product or logo is reproduced.

Keep Camtek’s identity on hand — save it to a board in the Made Good inspiration library.