CyberPower Brand Guidelines: A Taipei UPS Maker From 1997 & Its Data-Centre Turn

A Taipei company from 1997.

CyberPower is the brand of Cyber Power Systems Inc., in Chinese 碩天科技, a Taiwanese maker of uninterruptible power supplies, or UPS units. Taiwan’s company register, as reproduced on the company-data pages of TechNews, records its incorporation as approved on 27 June 1997 and places its registered office in Taipei’s Neihu district; the company itself gives 1997 as its founding year. The register describes its business as the design, manufacture and sale of uninterruptible power supplies, of power-protection and power-management systems, and of related power-electronics equipment. On its own website the company adds racks, power inverters, surge protectors, mobile chargers and computer accessories to that list, and says it has followed a global branding strategy for years.

The company’s own milestones put the United States near the start of the story. It says it started business in the US, then entered large retailers including Walmart, Best Buy and Fry’s, and introduced a UPS called Power98, designed for compatibility with Windows 98. It says it later set up an in-house laboratory certified by UL, developed DC UPS units for the telecoms industry, launched what it calls its GreenPower UPS technology, opened an office in Japan and began selling through channels in Australia.

Its shares were listed on the Taiwan Stock Exchange on 23 December 2009, according to the register data; CyberPower’s website lists its initial public offering in Taiwan among its milestones.

From desk-side units to data halls.

CyberPower’s range runs from small battery-backup units for a home desk to three-phase systems for data centres. Its website lists home-and-office UPS ranges such as BRICs and Value Pro, enterprise rack and tower models, online and modular three-phase systems, power distribution units, automatic transfer switches, server racks, power inverters, surge protectors and replacement battery packs, together with its PowerPanel management software. It also lists grid-tied and hybrid inverters for solar systems.

Data centres have become the larger part of the story. In June 2023 the Central News Agency reported that, with demand from cloud services and data centres, the company’s data-centre power-management products had reached data-centre applications through North American customers. In August 2026 the chairman, Michael Ho, told an earnings conference in Taipei that its data-centre products are mainly single-phase and three-phase UPS systems, modular UPS systems, power distribution units, automatic transfer switches and battery-management systems, and that the company had shifted its focus from standalone UPS units towards complete solutions, the Taipei Times reported. He said CyberPower sells mainly through distributors, which combine its UPS units with servers, racks and other equipment for end customers, rather than signing large supply contracts directly with data-centre operators.

Its markets are mostly in North America. The Central News Agency described CyberPower in 2023 as sold in more than 100 countries and as the second-largest UPS brand in the North American market. The Taipei Times reported in 2026 that the US, Canada and Mexico were its largest market, with growth in Europe, particularly in Italy, Denmark, Sweden, Norway and Finland. The Commercial Times described it in 2024 as the only Taiwanese UPS maker marketing its products worldwide under its own brand.

The company says its in-house laboratory is audited by third-party laboratories including UL, TÜV and Intertek, so that it can run safety and electromagnetic-interference tests and pre-testing itself. Its website also says the IT trade publication CRN named it in its Data Center 100 and among its top 20 infrastructure providers three times in a row from 2013, and that its products received an Energy Star certificate from the CSA Group and an award for energy-efficient IT systems in the Green IT Best Practice Awards of 2012.

Power and cooling for the data hall.

The makers of uninterruptible power supplies, power distribution and precision cooling sell equipment that most people never see. It stands in plant rooms and data halls behind locked doors, so the companies tend to show it in place: long rows of grey cabinets under white light, battery strings racked floor to ceiling, switchgear with its doors open, and chillers and heat-rejection units lined up on rooftops and in yards outside.

The data hall itself has become the stock image of the trade. Photographs and renderings return again and again to cold-aisle containment, with server racks closed in behind glass doors and ceiling panels, to cooling units set between the racks, and to engineers with laptops checking a cabinet’s display. As computing loads have grown, liquid-cooling pipework, coolant units and prefabricated modules built off site have joined the cabinets in the pictures.

Factories, test laboratories and trade fairs supply the rest. These companies often show their own production lines and test bays, where equipment is run before it ships, and the industry gathers at events such as Data Centre World and the DCD conference series, where makers fill stands with UPS cabinets, cooling units and power distribution gear and present new ranges to data-centre operators and engineers. Corporate language leans on continuity: Vertiv, for example, presented itself as “Architects of Continuity” when it listed on the New York Stock Exchange in 2020.

The companies in this guide range from listed groups to family firms, and several carry long histories under changing owners. This guide sets out what can be checked about each brand — who founded it, who owns it, and where it says its products are made — and marks clearly what rests only on the company’s own word.

Made in four countries.

Where CyberPower products are made has shifted with US trade policy. In June 2023 the company told the Central News Agency that, from the second half of 2022, it had been moving part of its production to its plant in the Philippines to reduce the effect of tariffs on Chinese-made goods sold to the US. The Commercial Times reported in May 2024 that its production bases were in the Philippines, mainland China and Taiwan, and that the Philippine site accounted for about half of its capacity, mainly supplying the US market.

In August 2026 the Taipei Times reported that about 30 to 40 percent of CyberPower’s products are made in China, with the rest made in the Philippines, Taiwan and Vietnam. The same report said the company had bought a new plant and land in Cavite, in the Philippines, in January 2026, expected to be two and a half to three times the size of its existing plant there, and that its expansion plans were focused on that site. Ho also said the company had been securing components earlier and seeking alternative suppliers to avoid disruption to its shipments. The company’s own website speaks of its “advanced technology manufacturing facilities” without naming them.

For a design guide, CyberPower shows how one power-equipment brand can stretch from retail shelves to server rooms. Compare Tripp Lite, another UPS brand, and Eaton. For this guide we use a slate blue, a steel grey and an amber with a sans, an unofficial interpretation; no product or logo is reproduced.

Keep CyberPower’s identity on hand — save it to a board in the Made Good inspiration library.