, ,

Luxer One Brand Guidelines: The Sacramento Package-Locker Maker Owned by ASSA ABLOY

·

Brand Guidelines · Field Guide

Luxer One Brand Guidelines

The Sacramento package-locker maker that began with dry cleaning.

FIG 7.0 — LOCKER TOWER (ABSTRACT HOMAGE)

FIG 7.1 — STURDY GROTESQUE
Aa

Two constants: a Luxer One navy, stone and amber palette and a Sturdy grotesque register. Abstract homage — not a Luxer One product or mark; no locker, logo or nameplate is reproduced.

Founded
San Francisco, US2005 (Laundry Locker); 2013 (Luxer One lockers)
Founder
Arik Levy
Owner
ASSA ABLOY (since December 2018)
Today
Sacramento, California
01

Laundry Locker

From dry cleaning to package lockers.

Luxer One traces its roots to San Francisco in 2005. The company’s own timeline says that its chief executive, Arik Levy, founded the original dry-cleaning locker company that year, a business called Laundry Locker, in which customers dropped off and collected clothes through lockers rather than at a counter. A company press release of June 2019 tells the same story: the team “started innovating 24/7 automated locker solutions in San Francisco in 2005,” and the Luxer One brand followed in 2013.

Software came between the two. Luxer One says its Droplocker locker software had spread to 16 countries by 2012, and that the first generation of Luxer One package lockers was introduced in 2013. The Swedish lock group ASSA ABLOY, which later bought the business, gives the same year: its press release of 19 December 2018 says Luxer One “was established in 2013” and had about 130 employees.

The business then moved inland. Luxer One says it started in San Francisco but that its headquarters is now in Sacramento, California’s state capital, in a building of more than 10,000 square feet that houses most of its team, including its executive leadership, its customer-support call centres and its research and development lab. ASSA ABLOY’s 2018 release also names Sacramento as the head office, and the company’s press releases of 2019 and 2020 carry a Sacramento dateline. In the October 2020 release Levy is still described as the company’s founder and chief executive.

02

Colour

Towers, rooms and fridges.

Luxer One’s first market was the apartment building, where deliveries for residents who are out pile up in lobbies and offices. Its own timeline sets out how the range grew: a new generation of lockers with an iOS controller in 2014; the Luxer Room, an automated package room that the company says is patented, in 2015; outdoor lockers in 2017; and the Luxer Fridge, a refrigerated locker for perishable deliveries, in 2018. On its website today the range is grouped as smart package lockers, an automated package room, refrigerator lockers and Luxer Liaison, with further lines for asset exchange, order pickup and access control.

The business soon reached beyond housing. Post & Parcel reported on 15 January 2018 that Luxer One had rolled out its buy-online, pick-up-in-store locker system at more than 60 retail locations across the United States. In October 2020 the company announced that its lockers had received UL certification, and said its sales to universities and government buildings had tripled since the start of the COVID-19 pandemic, with lockers used to hand out student materials and laptops; it named California State University, Long Beach, and the City of Rochester School District in New York State among the institutions that had installed them. Its website now lists multifamily, retail, office, university and hospitality buildings among its markets, with a separate section for architects.

Appearance became part of the pitch. At the National Apartment Association’s Apartmentalize show in June 2019, Luxer One said, it showed a wood-grain finish for its metal lockers, made by a powder-coating process using ink sublimation and offered in colours from light oak to dark mahogany, and a “sightline” system of reduced-height towers, 45 inches high, with an optional wood countertop, meant for open lobbies. The company said its lockers had always been available in custom colours and wraps, and a company executive described the aim as package handling that could blend into a community, “almost like furniture embedded into the space.” In the same release Luxer One said its engineering team designs its lockers in-house and builds its products across four American manufacturers; that is the company’s own account of where they are made.

Copy
Locker navy
#1F3A5A
Copy
Night ink
#0F1E2E
Copy
Lobby stone
#E8E4DC
Copy
Signal amber
#D9822B
Copy
Paper
#F8F7F5
03

Typography

Lockers in public.

Parcel locker companies are seen first as street furniture. Their machines stand in banks outside supermarkets, petrol stations, railway stations and shopping centres, finished in the operator’s colours — often yellow, red or grey. The first InPost Paczkomat, for example, was set up in Kraków in 2009, according to Polish Wikipedia, and the company reported some 62,000 machines across its group at the end of 2025.

Up close, the brand is an interface. A touchscreen, a keypad, a QR code or a code sent by text message opens one door among dozens, and some operators, InPost among them, let customers open a compartment from a phone app instead. Some machines hide the storage altogether: a robotic locker keeps parcels on shelves inside and hands each one out through a single window, as the robot Cleveron installed at a Walmart store in Arkansas in 2016 did, according to the Estonian broadcaster ERR.

Not every locker is public. Makers also sell systems for apartment-building lobbies, offices, university campuses and shops, where the machine may carry the landlord’s or retailer’s name rather than the maker’s. In those places the locker company’s brand often lives in software, signage and the small print on the cabinet, while the delivery vans and couriers that fill the lockers carry the carrier’s livery.

Beyond the street, these companies present themselves at logistics fairs and postal-industry events, in trade press and in investor material, where lockers are shown as hardware, software and service together. This guide sets out what can be checked about each brand — who founded it, who owns it and where its machines are designed and made — and marks clearly what rests only on the company’s own word.

Aa

A sturdy grotesque for a hardware brand. (Specimen set in Archivo, a sans STAND-IN; NOT the Luxer One logo.)

Sturdy grotesque · the registerLuxer One navy, stone and amber · the paletteThe Sacramento package-locker maker that began with dry cleaning · the signature

04

Luxer One

Part of ASSA ABLOY since 2018.

Luxer One did not stay independent for long. On 19 December 2018 ASSA ABLOY announced that it had acquired Luxer One, calling it a package locker business in the United States. The group’s chief executive said the purchase reinforced its position “in solutions for home delivery,” and the head of its Americas division pointed to education, corporate buildings and the click-and-collect trend in retail as the markets it opened. Luxer One’s own timeline lists the event under 2019, while its June 2019 release says the company was acquired “in late 2018” and joined ASSA ABLOY’s family of security and access control brands. In its 2018 release ASSA ABLOY described itself as a group formed in 1994.

The brand has kept its own name and voice inside the group. Its website states its mission as “Relentlessly Improving How the World Receives Goods,” and its timeline counts deliveries rather than products: Luxer One says it reached 400 million packages delivered in 2024. It describes a network of partners across the United States and Canada that handles installation and technical support in each market, and its website carries a registered-trademark sign beside the two-word name.

For a design guide, Luxer One shows how a locker maker can present hardware as a building fitting, with finishes, heights and colours chosen to suit a lobby. Compare Parcel Pending, another American apartment-locker brand, and Smiota. For this guide we use a navy, a warm stone and an amber with a sans, an unofficial interpretation; no product or logo is reproduced.

05

Explore & save

Keep Luxer One’s identity on hand — save it to a board in the Made Good inspiration library.

Luxer One identity set

Pin the Luxer One navy, stone and amber palette and the Sturdy grotesque register to your own board.

Core Palette
Homage
Aa
Sturdy grotesque
The register
Sturdy grotesque
Gradient

♡ Save to a board

06

Source & notes

Sources: Luxer One (luxerone.com, company history and products, 2026); ASSA ABLOY press release (19 December 2018, via Cision); Luxer One press releases via PR Newswire (June 2019 and October 2020); Post & Parcel (January 2018). No official brand hex is used here: the tones are an unofficial interpretation, and no product or mark is reproduced.