Ur-Energy Brand Guidelines: An Ontario-Chartered ISR Uranium Miner at Lost Creek, Wyoming

A Canadian charter, a Wyoming home.

Ur-Energy is a uranium miner with a Canadian charter and a Wyoming home. Its annual report on Form 10-K for 2025, filed in March 2026, says Ur-Energy Inc. was incorporated under the laws of Ontario on 22 March 2004 and continued under the Canada Business Corporations Act on 8 August 2006. The same filing gives its principal executive office as Casper, Wyoming. The company’s website names a registered office in Ottawa, and the 10-K lists a further office in Littleton, Colorado, where eight of the US subsidiary’s 30 regular full-time staff worked at the end of 2025. Its shares trade on the NYSE American as URG and on the Toronto Stock Exchange as URE.

The business runs through one direct subsidiary, Ur-Energy USA, a Colorado company, which in turn holds Lost Creek ISR, LLC, NFU Wyoming, LLC and Pathfinder Mines Corporation, the 10-K says. Those names trace how the company was put together. According to a profile of the Lost Creek property published by the trade site NS Energy in January 2023, the ground passed through several owners before reaching New Frontiers Uranium in 2000, which moved it, with its other Wyoming holdings, into NFU Wyoming. In 2005 Ur-Energy USA took full ownership of NFU Wyoming and, within a year, began drilling and filing mine permit applications.

The deposit itself was known long before the company. NS Energy says uranium was first found in Wyoming’s Great Divide Basin in 1936, and that in 1968 Wolf Land and Exploration, Climax and Conoco Minerals reported significant low-grade uranium in the Battle Spring Formation. Conoco and its partner Inexco went on to explore the area as “Project A” from 1969, and Conoco took control of the ground in 1970.

Lost Creek and Shirley Basin.

Ur-Energy mines by in situ recovery (ISR), in which wells rather than pits reach the ore. NS Energy describes the method at Lost Creek: injection wells carry a mining solution into roll-front deposits in sandstone, the dissolved uranium is pumped back up through production wells to a plant, and there it is captured on ion-exchange resin, stripped, precipitated, dried and packaged. Most of that plant sits inside a single metal building, roughly 160 by 260 feet, the profile says.

Lost Creek, in Sweetwater County in south-central Wyoming, lies about 90 miles south-west of Casper, according to NS Energy. Construction of the plant and the first mine unit began in October 2012, and production in that unit began in August 2013. In December 2022 the company decided to ramp the operation up to commercial levels, the 10-K says, and its website says Lost Creek has produced more than 3.5 million pounds of uranium oxide since operations began. A technical report filed in March 2026 puts the property’s measured and indicated resource at 11.9 million pounds, the company says, and in October 2026 it announced a 120-hole drilling programme at Lost Creek South.

Shirley Basin, about 40 miles south of Casper in Carbon County, came with the purchase of Pathfinder Mines in 2013. The 10-K says Pathfinder and its predecessors, including COGEMA, Lucky Mc Uranium and Utah Construction, produced more than 28 million pounds of uranium oxide there, mainly from the 1960s to the early 1990s, before open-pit mining stopped in 1992 and the site was largely reclaimed. Ur-Energy has brought it back as an ISR mine. The Wyoming News Exchange reported on 25 April 2026 that the company had begun recovering uranium from its first mining area, that the site is approved for up to 2 million pounds a year, and that uranium captured there would be shipped to Lost Creek for final processing, pending regulatory approval. The company calls Shirley Basin a satellite, or “spoke,” of its Lost Creek hub, with uranium loaded onto resin at Shirley and dried and drummed at Lost Creek.

How uranium producers present themselves.

Uranium companies sell a commodity that few of their audiences will ever see, so their visual material leans on the stages around it. Mining reports and investor decks in this sector commonly show drill core laid out in trays, drums of uranium concentrate, the yellowcake of the trade, and the plants where ore is milled. The product itself is a powder; the imagery is of the places and steps that produce it.

Geography does much of the work. In-situ recovery, the method Kazatomprom uses for all of its production in Kazakhstan, pumps solution through wells rather than digging a pit, so its pictures tend to be wellfields of wellheads and pipework laid across open steppe and prairie. In northern Saskatchewan, the Athabasca Basin, where Cameco mines McArthur River and Cigar Lake, appears as lakes, forest and snow, with headframes and camps in winter light.

The fuel story widens the frame. Companies that sell uranium into conversion, enrichment and fuel fabrication often finish their presentations with nuclear power plants, cooling towers and control rooms, and with the language of low-carbon, reliable electricity; when Cameco and Brookfield completed their purchase of Westinghouse in November 2023, World Nuclear News quoted Cameco’s chief executive on demand for nuclear power and energy security.

Much of this material is made for investors and for the industry itself. Producers and developers publish decks and annual reports for listings in markets such as Toronto, New York, London and Astana, and present at industry events, among them those of the World Nuclear Association, whose public information service is World Nuclear News. This guide sets out what can be checked about each company — its origins, owners and mines — and treats its colours and type as an unofficial interpretation.

One basin, two mines, a hub and a spoke.

Ur-Energy presents itself in the language of supply. Its website headline is “Building America’s Uranium Powerhouse,” and it describes the company as the largest and fastest-growing ISR uranium producer in the United States; those are the company’s own words. Its project pages pair maps of the Great Divide Basin and Shirley Basin with resource figures, each followed by the cautionary notes on mineral resources that Canadian and US securities rules require.

Regulation shapes the story as much as geology does. Wyoming’s own uranium recovery programme, run by its Department of Environmental Quality as an Agreement State programme, took effect on 30 September 2018, the 10-K says. The Shirley Basin site also includes a tailings facility that, the company says, is one of the few in the United States licensed to receive byproduct material from other ISR mines.

The workforce is small and local. At the end of 2025, the 10-K says, Lost Creek ISR employed 83 people full time and Pathfinder had hired 44 for Shirley Basin, alongside the US subsidiary’s 30 office staff in Wyoming and Colorado. Further ground in the portfolio includes the Lost Soldier and North Hadsell projects near Lost Creek, which the company describes as potential satellite mines.

For a design guide, Ur-Energy shows how a producer can build an identity from place: one basin, two mines and a hub-and-spoke diagram. Compare Uranium Energy Corp, another US in situ recovery company, and Centrus, which works further along the American fuel chain. For this guide we use a sage green, a sandstone and a deep slate with a sans, an unofficial interpretation; no product or logo is reproduced.

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