Micromega Brand Guidelines
The French CD pioneer that was rescued twice.
Aa
Two constants: a Micromega graphite, plexi and blue palette and an engineered sans register. Abstract homage — not a Micromega product or mark; no device, logo or nameplate is reproduced.
The CD years
A founder, a top-loading lid and a split CD player.
Micromega is a French maker of hi-fi electronics founded in 1987 by Daniel Schar, according to Qobuz magazine in 2012 and ON Mag in 2021. Its reputation was built on the compact disc, then still a young format. What Hi-Fi? reported in 2009 that the company “launched its top-loading CD-F1 Hi-Tech CD player in 1987, followed by its first CD player with separate transport and DAC the following year” — the CDF1-Digital of 1988. French retailers and enthusiast histories go further and call these the first top-loading and the first two-box CD players in the world; we give that as a claim, since we could not check it against the rest of the industry.
The early catalogue was compact and recognisable. The retailer Cobra, which has sold the brand, dates the Trio system to 1989 and calls it the brand’s first worldwide best-seller, and says that by 1993 Micromega worked from an 1,800-square-metre factory at Conflans-Sainte-Honorine, west of Paris. The Solo CD player followed in the early 1990s; Son-Vidéo dates the Solo H2 to 1994, and the design is still the reference point for the brand’s newest amplifier, which borrows its name.
The 1990s and early 2000s were harder. In 2009 What Hi-Fi? wrote that Micromega had “dropped out of the UK market about a decade ago, leaving some customers stranded and with a string of reliability problems,” and that Hamdi later bought it after it “ran into financial difficulties.” A French blog history published in 2026, LabelHiFi, describes the same slide; we rely on the dated British report for the facts.
Colour
Didier Hamdi and the second Micromega.
The rescue came in March 2007, when Didier Hamdi bought Micromega “from the receiver,” What Hi-Fi? reported after visiting him in Paris in September 2009. The magazine described Hamdi as a world motorcycle champion in 1991 and the owner of several engineering businesses in France, including the company that lights the Eiffel Tower. French Wikipedia, drawing on company-register data, dates the present Micromega company to 1 June 2007 and places it at Boissy-Saint-Léger, in the Val-de-Marne south-east of Paris; it and Cobra both link the relaunch to a group called Audis.
Hamdi did not hide the past. “During the last year and a half we felt obliged to clean up some of the problems suffered by previous Micromega owners who were abandoned in the UK ten years ago, and in France three years ago,” he told What Hi-Fi?, adding that most of the products concerned were out of warranty. Daniel Schar stayed on as head of research and development, the magazine reported, and the 2009 range of eleven products — CD players, integrated amplifiers, a preamplifier, power amplifiers, a tuner and a surround processor — was, it said, “designed and manufactured in France.”
Under Hamdi the company widened its reach. Qobuz called Micromega in 2012 “one of the rare hi-fi makers to produce in France,” and its affordable My range, led by the MyDAC converter, arrived in 2012, Cobra says. In 2016 came the M-One, an integrated amplifier with streaming and digital inputs offered in bright finishes; Son-Vidéo dates the M-One M100 and M150 to that year, and Stereophile covered it from the 2016 Rocky Mountain Audio Fest.
Typography
French hi-fi and its makers.
France has a long record in audio. Elipson, founded in 1938, is described by French Wikipedia as the country’s oldest high-end loudspeaker brand, and Cabasse, founded by Georges Cabasse in 1950, moved to Brest around 1960, the company says. Later came Focal, founded by Jacques Mahul in 1979 in the Saint-Étienne area which Belgium’s Barco agreed to buy, with Britain’s Naim, in 2026; the valve-amplifier maker Jadis, founded in 1983 and based near Carcassonne; Davis Acoustics, founded in 1986 and now in Troyes; and Devialet, founded in Paris in 2007.
Reviewing an Advance Paris CD player in 2025, Stereophile wrote: “Think French hi-fi and you think Focal, Triangle, Cabasse, Jadis, Devialet.” At home the trade gathers at the Paris Audio Video Show, held in October 2025 at the Palais des Congrès, and in magazines such as ON Mag.
The makers in this guide are spread across the country, according to their websites and the French company register: Cabasse at Plouzané, outside Brest; Triangle at Villeneuve-Saint-Germain, beside Soissons, in the Aisne; Elipson’s owner, AV Industry, at Champigny-sur-Marne, in the Val-de-Marne; Micromega, owned since 2021 by La Boite Concept, which assembles at Soorts-Hossegor, in the Landes; Atoll at Brécey, in Normandy; and Advance Paris in central Paris, with a design office at Brie-Comte-Robert.
YBA, named after its founder, Yves-Bernard André, is harder to place: China’s Shanling took a significant stake in it in 2009, What Hi-Fi? reported, and ON Mag wrote in 2025 that its products are designed in France but made under Shanling’s oversight.
This guide sets out what can be checked about each brand — who founded it, who owns it, and what it says about where its products are made — and marks clearly what rests only on the company’s own word.
Aa
An engineered sans — for a brand of lids, displays and machined panels. (Specimen set in Manrope, a sans STAND-IN; NOT the Micromega logo.)
Micromega
From Boissy-Saint-Léger to Hossegor.
The second change of hands came in March 2021. ON Mag reported on 19 March that CC LAB SAS, the company behind the loudspeaker brand La Boite Concept, had bought Micromega, which Hamdi had run since 2007; the legal news site Le Monde du Droit reported the deal the same day. La Boite Concept was founded in 2008 by Timothée Cagniard, who led the purchase, and the two companies said they wanted to design products “from A to Z” together and to “preserve and renew the know-how of the audio sector in France.” One design magazine, Intramuros, gives the year as 2020; the dated reports say 2021.
La Boite Concept has since moved into a 1,200-square-metre building it calls La Manufacture du Son, at Soorts-Hossegor in the Landes, near the Atlantic coast. When ON Mag visited in June 2025 it saw a prototype “stereo integrated amplifier under the Micromega brand.” That amplifier became the M-Amp Solo, launched in 2026 at €2,899 to €3,190 depending on finish and streamer, according to Son-Vidéo, which relays the company’s statement that electronic design, software, product design and final assembly are carried out “entirely in France,” split between Micromega’s Paris offices and the Hossegor site. The brand’s own website calls itself “Le Son de France” and labels the amplifier “Fabriqué en France”; we give these as company claims. The site also quotes the French magazine Haute Fidélité on the M-Amp Solo: “Le renouveau Micromega s’engage de la meilleure façon” — the Micromega revival, it wrote, has begun in the best way.
For a design guide, Micromega shows how a product shape can carry a brand through two rescues: the clear lid of the Solo returns on its newest amplifier. Compare Devialet, another Paris-region electronics maker built around one striking object, and Atoll. For this guide we use graphite, a pale plexi grey and a signal blue with a sans, an unofficial interpretation; no product or logo is reproduced.
Explore & save
Keep Micromega’s identity on hand — save it to a board in the Made Good inspiration library.
Micromega identity set
Pin the Micromega graphite, plexi and blue palette and the engineered sans register to your own board.


