Manifattura Ceccarelli Brand Guidelines
The Italian field jacket.
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Two constants: a field-olive palette and a field-sans register. Abstract homage — not a Ceccarelli garment or mark.
The Italian field jacket
Manifattura Ceccarelli is the Italian maker of waxed-cotton and Casentino-wool field jackets, founded in Forlì in 1998 and made in Italy.
Manifattura Ceccarelli is the round’s Italian answer to the work jacket — the field jacket. From Forlì, in Emilia-Romagna, Ceccarelli makes field and work jackets, parkas and outdoor outerwear, in waxed cotton, virgin wool and the traditional Casentino wool of Tuscany. Its answer to how a maker becomes a name is Italian material and make: build heritage-feeling field jackets from traditional Italian cloths, in Italy. An Italian field jacket, made in Italy.
Its identity is the Italian field jacket. Ceccarelli’s waxed and wool jackets, its made-in-Italy make and its Italian materials are the work it is known for. A jacket, made in Italy. The field jacket in an Italian idiom.
(Honest notes, so the story stays precise, and two corrections matter. Manifattura Ceccarelli — at manifatturaceccarelli.com — was founded in 1998 in Forlì, in Emilia-Romagna, by Giuliano Ceccarelli, who is from Santa Sofia in the Tuscan Romagna; it is not from the Marche region, and it has no pre-war roots — it is a 1998 brand, not a 1930s house. On what it makes, field and work jackets, bush jackets, mountain and fisherman parkas and outerwear, with knitwear and shirts. On its materials, it uses waxed cotton, virgin wool and the traditional Casentino wool cloth of Tuscany, with Cupro linings. On where it is made — a theme of this round — it states its production is 100% Made in Italy; we present that as its own claim rather than an audited fact. On its lineage, a genuine and on-record detail: the founder had earlier been a distributor and manufacturer for the American outdoor brand Filson before starting his own Manifattura Ceccarelli — so its heritage feel is modern and honestly explained, not an old-house myth. On ownership, it is an independent, founder-established Italian brand; we could not confirm its 2026 legal ownership, so we do not assert it is still family-owned. Its name and marks, and the Casentino cloth, are IP, described but never reproduced, and there is no official brand hex; these tones are an unofficial interpretation. This is design commentary and does not promote any product.)
Colour
Manifattura Ceccarelli lives in a field-olive palette. Click a swatch to copy the hex.
Ceccarelli’s identity is Italian-made, outdoor and considered — a field olive, an ink, a sage, a deep olive, and a paper. The palette leans field olive and sage: the register of a waxed-cotton field jacket and a wool nap. It signals Italian outerwear. The honest caveat: with no published brand hex, these values are an original, unofficial interpretation, not first-party colours.
The lesson is a field-olive palette signals an Italian-made, outdoor identity. Ceccarelli’s world is an Italian-made, cotton-and-wool object. For designers, it is a reminder that a muted field olive and a soft sage can carry an Italian outerwear maker — the green of a waxed field jacket and the neutral of wool. Because these tones can fail as small text, keep type dark and let the colour live in the accents, palette and band. The takeaways: use Italian material; make it in Italy; explain the heritage honestly; and treat any single hex as unofficial.
Typography
The register is a field sans — plain, warm, made.
Ceccarelli’s identity carries a plain, warm, made spirit — an Italian outerwear maker, not a fashion label. A field sans captures the mood: even, warm and outdoors, the register of a Romagna workshop. Set in a field-olive palette, the field sans feels warm and made — exactly the personality Ceccarelli carries. It is Italian material rather than a logo, mirroring a waxed field jacket. (Ceccarelli’s real wordmark and its Casentino cloth are things we describe but do not reproduce, and the exact typeface is not ours to use.) Because it is not ours to use, the honest description is “a field-sans spirit,” shown here in a stand-in. The type behaves like the jacket: plain, warm and made.
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A field-sans spirit — warm and made. (Specimen set in Work Sans, a field-sans STAND-IN; NOT the Ceccarelli logo or Casentino cloth.)
The work jacket around the world
Manifattura Ceccarelli stands for the Italian field jacket, made in Italy.
Manifattura Ceccarelli is a lesson in how honest heritage can be an identity. A field-olive palette, a field sans and a waxed field jacket make one thing — the Italian field jacket — the whole identity: Italian-made, outdoor and considered. The Italian materials are the differentiator, and the made-in-Italy make is the meaning. The point is an Italian maker that builds heritage-feeling field jackets from traditional Italian cloths, in Italy — and is honest that the brand itself is modern.
Put to work, the identity is honest heritage, told as design. A maker in this spirit would use home material, make it at home, and explain the story straight — waxed and wool field jackets, Casentino cloth, made in Italy. A brand learning from it would see that honest heritage is a durable identity — that a maker who says its heritage feel comes from a 1998 founder with a Filson background, not an invented old house, earns trust a myth cannot — and that being precise, founded 1998 in Forlì by Giuliano Ceccarelli, made in Italy, keeps the story honest. Ceccarelli holds the Italy pole of the round, at the made-at-home end of the where-made spectrum, and it carries the round’s real-versus-invented-heritage thread on the honest side: a modern brand that tells its true, recent origin rather than dressing up as older than it is. The honest editorial moves are the corrections — Forlì not Marche, 1998 not the 1930s — and the attributions: the made-in-Italy claim, the Filson lineage as its own account, and the ownership left as founder-established rather than asserted family. The lesson Ceccarelli teaches is that honest heritage can hold an identity: the Italian making gives it substance, and the truth about its age keeps it credible. The material is the personality, and the Italian-made field jacket is the proof.
For designers and brand-builders, Ceccarelli holds the Italy pole in the work jacket around the world: use your own material, and tell your real age. The lessons: make in-country; use local cloth; explain a modern heritage honestly; correct the record; and never reproduce a logo. It is also a reminder to stay precise: Manifattura Ceccarelli is the Italian maker of waxed-cotton and Casentino-wool field jackets, founded in Forlì in 1998 and made in Italy — with the palette here an unofficial interpretation. Ceccarelli made honest heritage the identity — proof that an Italian field jacket, honestly told, can be the difference.
Explore & save
Keep Manifattura Ceccarelli’s identity on hand — save it to a board in the Made Good inspiration library.
Manifattura Ceccarelli identity set
Pin the field-olive palette and the field-sans register to your own board.



