Design & Stationery
Design & Stationery brand guidelines — colour palettes, typography and design systems for design brands, with honest notes on ownership and where each is made.
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Traveler’s Company Brand Guidelines: The Traveler’s Notebook, Leather & Brass
Brand Guidelines · Field Guide Traveler’s Company Brand Guidelines The notebook that ages with you — a leather cover, an elastic band,…
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Field Notes Brand Guidelines: The Memo Book, Draplin & the Colors Editions
Brand Guidelines · Field Guide Field Notes Brand Guidelines The memo book — kraft covers, Draplin’s graphic hand, and a collectible quarterly…
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Clairefontaine Brand Guidelines: French Paper, the Vélin Notebook & a Vertically Integrated Mill
Brand Guidelines · Field Guide Clairefontaine Brand Guidelines The paper is the brand — a 19th-century French mill that makes its own…
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Rhodia Brand Guidelines: The Orange Notepad, the Two Trees & French Paper
Brand Guidelines · Field Guide Rhodia Brand Guidelines The orange notepad — a French paper icon, the two-trees mark, and a scored,…
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Waterman Brand Guidelines: The First Practical Fountain Pen & French Luxury
Brand Guidelines · Field Guide Waterman Brand Guidelines The pen that worked — Lewis Waterman’s feed, the first practical fountain pen, now…
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Sailor Brand Guidelines: Specialty Nibs, the Naginata Togi & Japanese Nib Craft
Brand Guidelines · Field Guide Sailor Brand Guidelines The nib craftsman’s pen — specialty hand-ground nibs from a Japanese port city. Made…
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Pelikan Brand Guidelines: The Pelican Logo, the Souverän & the Piston Filler
Brand Guidelines · Field Guide Pelikan Brand Guidelines The pelican in the nest — a family crest, a green-striped icon, and the…
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Rotring Brand Guidelines: The Red Ring, the Rapidograph & the Precision Instrument
Brand Guidelines · Field Guide Rotring Brand Guidelines The precision instrument — the red ring, the Rapidograph, and the tool that drew…
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Kaweco Brand Guidelines: The Sport Pocket Pen, an 1883 Heritage & a Revival
Brand Guidelines · Field Guide Kaweco Brand Guidelines The pocket pen — an octagonal cap, an 1883 heritage, and a brand brought…
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Pilot Pens Brand Guidelines: The Vanishing Point, Namiki Maki-e & Japanese Scale
Brand Guidelines · Field Guide Pilot Brand Guidelines From the everyday to the exquisite — a Japanese pen giant, from the G2…
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Parker Pens Brand Guidelines: The Parker 51, the Arrow Clip & American Heritage
Brand Guidelines · Field Guide Parker Brand Guidelines The world’s most wanted pen — the Parker 51, the arrow clip, and a…
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Hobby Lobby Brand Guidelines: The Crafts Chain, Closed Sundays & the Red Wordmark
Brand Guidelines · Field Guide Hobby Lobby Brand Guidelines A crafts superstore run on convictions — a red wordmark, closed Sundays, and…