Jerpoint Glass Brand Guidelines
The colour of Kilkenny.
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Two constants: a heather-and-seascape palette and a friendly grotesque register. Abstract homage — not a Jerpoint piece or wordmark.
The colour of Kilkenny
Jerpoint Glass mouth-blows soft, coloured Irish glass at its family studio in Co. Kilkenny.
Jerpoint Glass is a lesson in colour and family as the identity. An Irish studio in Stoneyford, County Kilkenny, it mouth-blows soft, coloured glass — beakers, wine glasses, carafes, jugs and vases — known for honest form and a use of colour inspired by the Irish landscape, made by hand at the family studio. Colour, made Irish.
Its identity is the colour of Kilkenny. Jerpoint’s soft, coloured, hand-blown pieces are the work it is known for. A palette, made a place. A family that blows in colour.
(Honest notes, so the story stays precise. Jerpoint Glass was established in December 1979 by Keith and Kathleen Leadbetter — Keith trained at the Orrefors Glass School in Sweden; Kathleen created the coloured-glass palette the brand is known for — and it is an independent, family-run studio now into its second generation, with their son Rory the master glassblower. Everything is mouth-blown in its own Kilkenny studio. Two names to keep separate: Jerpoint Glass is a 1979 studio and is not connected to the medieval Jerpoint Abbey nearby; and it is soft, mouth-blown coloured glass, not the cut lead crystal of houses like Waterford. Its pieces and wordmark are its IP, described but never reproduced, and there is no official brand hex — these tones are an unofficial interpretation. This is design commentary and does not promote any product.)
Colour
Jerpoint lives in a heather-and-seascape palette. Click a swatch to copy the hex.
Jerpoint’s identity is soft, colourful and warm — a heather, an ink, a seascape, a berry, and a mist. The palette leans heather and seascape: the register of soft Irish-landscape colour in blown glass. It signals colour and craft over polish. The honest caveat: with no published brand hex, these values are an original, unofficial interpretation, not first-party colours.
The lesson is a heather-and-seascape palette signals a coloured-glass identity. Jerpoint’s world is a soft, colourful, warm object. For designers, it is a reminder that a palette drawn from a landscape — heather, seascape, berry — can carry a brand built on coloured glass. Because these mid tones can fail as small text, keep type dark and let the colour live in the discs, palette and band. The takeaways: draw colour from a place; keep it soft; make it by hand; and treat any single hex as unofficial.
Typography
The register is a friendly grotesque — warm, honest, characterful.
Jerpoint’s identity carries a warm, honest, characterful spirit — a soft object, not a slick one. A friendly grotesque sans captures the mood: approachable, modern and human, the register of honest, coloured studio glass. Set in a heather-and-seascape palette, the friendly grotesque feels warm and honest — exactly the personality Jerpoint carries. It is characterful rather than austere, mirroring a soft, hand-blown coloured piece. (Jerpoint’s real pieces and wordmark are things we describe but do not reproduce, and the exact typeface is not ours to use.) Because it is not ours to use, the honest description is “a friendly-grotesque spirit,” shown here in a stand-in. The type behaves like the brand: warm, honest and characterful.
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A friendly-grotesque spirit — warm and honest. (Specimen set in Figtree, a friendly-grotesque STAND-IN; NOT the Jerpoint wordmark or any glass design.)
Colour and family as identity
Jerpoint Glass stands for the colour of Kilkenny.
Jerpoint Glass is a lesson in making colour and family the identity. A heather-and-seascape palette, a friendly grotesque and soft, coloured glass make Irish-landscape colour the whole brand — soft, colourful and warm. The colour is the differentiator. The differentiator is a genuine family craft — a coloured-glass palette developed in-house and mouth-blown by the family across two generations, honest in form and rooted in a place.
Put to work, the identity is colour and continuity as design. A studio building in this spirit would develop its own colour palette and keep the making in the family, letting the landscape set the tones, so the customer buys into place and craft rather than a trend. The lesson Jerpoint teaches is that a real palette plus a family hand can build a brand: the colour gives it warmth, and the continuity gives it depth. The colour is the personality, and the family is the proof.
For designers and brand-builders, Jerpoint offers a clear takeaway: own a colour palette and keep it in the family. The lessons: draw colour from a place; keep it soft and honest; make it by hand; and be honest about the story. It is also a reminder to stay accurate: Jerpoint Glass is an independent, family-run Kilkenny studio (Keith and Kathleen Leadbetter, 1979; now with their son Rory as master glassblower), mouth-blowing soft coloured glass — not cut crystal, and unconnected to the medieval abbey of the same name — with the palette here an unofficial interpretation. Jerpoint made the colour of Kilkenny the brand — proof that colour can be the difference.
Explore & save
Keep Jerpoint Glass’s identity on hand — save it to a board in the Made Good inspiration library.
Jerpoint Glass identity set
Pin the heather-and-seascape palette and the friendly-grotesque register to your own board.



