Krosno Brand Guidelines
The glass at scale.
Aa
Two constants: a crystal-blue-and-amber palette and a clean sans register. Abstract homage — not the Krosno glassware or packaging.
The glass at scale
Krosno makes Polish glass craft at scale.
Krosno is a lesson in craft, scaled. Founded (by its own account) in 1923 in Krosno, in the Subcarpathia region of Poland, it grew into one of the most recognisable Polish glassware names — a large producer and exporter that has, it says, supplied the British royal family and the Japanese imperial court.
Its identity is Polish glass craft at scale. Krosno makes stemware, tumblers, carafes and vases — combining volume, machine-made production with hand-blown, design-led collections (Avant-Garde, Gemstone, Heritage and more), under a brand architecture that runs from everyday “KROSNO” to the premium, handmade “1923 Atelier.” It is a rare thing: an industrial glassmaker that layers real design and craft heritage on top of scale.
(Honest notes: it’s important to be clear that Krosno is a large-scale industrial producer and exporter, not a boutique atelier — the mouth-blown glass is its premium line, not its whole output. The 1923 date is the company’s own; independent sources weren’t reachable, so we hedge lightly. Its designers are long-tenured in-house teams rather than celebrity names. There’s no official brand hex, so these tones are an unofficial interpretation. This is design commentary and does not promote any product.)
Colour
Krosno lives in a crystal-blue-and-amber palette. Click a swatch to copy the hex.
Krosno’s identity is clear, capable and Polish — a crystal blue, an ink, an amber, a steel, and a chalk. The palette pairs a crystal blue with an amber — the register of clear glass produced at scale. It signals capability and craft rather than novelty. The honest caveat: with no published brand hex, these tones are an original, unofficial interpretation, not first-party values.
The lesson is a crystal blue with an amber signals a glass-at-scale brand. Krosno’s world is clear, capable glass in every home. For designers, it is a reminder that scale and design need not be opposites — a large producer can still layer real design collections on top. The takeaways: pair scale with design; keep a premium hand-blown tier; be honest about what’s machine-made; and treat any single hex as unofficial.
Typography
The register is a clean sans — clear, capable, Polish.
Krosno’s identity carries a clear, capable, Polish spirit — clear glass at scale. A clean geometric sans captures the mood: it is neutral and modern, the register of a capable producer. Set in a crystal-blue-and-amber palette, the clean sans feels clear and capable — exactly the personality Krosno carries. It is straightforward rather than decorative, mirroring clear glass. (Krosno’s real glassware and wordmark are works we describe but do not reproduce, and the exact typeface is not ours to use.) Because it is not ours to use, the honest description is “a clean sans spirit,” shown here in a stand-in. The type behaves like the brand: clear, capable and Polish.
Aa
A clean sans spirit — clear and capable. (Specimen set in DM Sans, a clean geometric sans STAND-IN; NOT the Krosno packaging.)
Craft, scaled
Krosno stands for Polish glass craft at scale.
Krosno is a lesson in scaling a craft. A crystal-blue-and-amber palette, a clean sans and clear glass make scale the whole brand — clear, capable, Polish. The scale is the differentiator. The differentiator is craft layered onto volume.
For designers and brand-builders, Krosno offers a clear takeaway: let scale and design coexist. The lessons: pair scale with design collections; keep a premium hand-blown tier; be honest about what’s machine-made; and be honest about the history. It is also a reminder to stay accurate: it’s a 1923 Polish producer and large exporter (not a boutique), and the palette here is an unofficial interpretation. Krosno made scale the brand — proof that craft can meet volume and still be the difference.
Explore & save
Keep Krosno’s identity on hand — save it to a board in the Made Good inspiration library.
Krosno identity set
Pin the crystal-blue-and-amber palette and the clean-sans register to your own board.



