, ,

Maison Berger Paris Brand Guidelines: Maurice Berger’s 1898 Lamp, Renamed From Lampe Berger in 2018

·

Brand Guidelines · Field Guide

Maison Berger Paris Brand Guidelines

Maurice Berger’s 1898 lamp, renamed from Lampe Berger in 2018.

FIG 2.0 — LAMP DISCS (ABSTRACT HOMAGE)

FIG 2.1 — PARISIAN DISPLAY SERIF
Aa

Two constants: a Paris ink, crystal and silver palette and a Parisian display serif register. Abstract homage — not a Maison Berger Paris product or mark; no lamp, bottle or logo is reproduced.

Patent
Maurice Berger, France16 June 1898
Made at
Grand Bourgtheroulde, Eure, Normandy
Owner
Emosia group (Argos-backed since 2017)
Renamed
Lampe Berger Paris → Maison Berger Paris2018
01

A pharmacist’s lamp

A patent of 1898 and a shop on the rue Duphot.

The brand begins with an invention. Maurice Berger, a préparateur en pharmacie — a pharmacy assistant — filed the patent for his lamp on 16 June 1898, French Wikipedia says; it was first called a “diffuseur fumivore hygiénique.” The regional business paper Le Journal des Entreprises, in a May 2024 profile of the company, says Berger developed it for hospital wards, and that in 1905 he took a first step towards the home by perfuming the alcohol the lamp burns, giving it a domestic use. Sales began in several Paris pharmacies in 1902, and in 1910 Berger opened his own shop at 18 rue Duphot, according to French Wikipedia.

The object is a catalytic lamp, and its vessel has been made in glass, crystal, porcelain and ceramic. Le Journal des Entreprises says more than 5,000 models have been produced since the beginning, which has made the lamps collectors’ objects. In the years between the wars, the paper says, the lamp moved into ordinary homes as the brand widened its range of fragrances.

The lamp became the company’s name. For most of its history the business traded as Lampe Berger; in 2018, French Wikipedia says, Lampe Berger Paris became Maison Berger Paris. Olivier Sillion, the chief executive, told Le Journal des Entreprises that the new name offered more room to move into products beyond the lamp.

02

Colour

Crystal houses, Limoges porcelain and named designers.

Maison Berger’s identity has always lived in the vessel more than in a logo. In the 1930s, French Wikipedia and Le Journal des Entreprises both say, the brand began working with established manufactures — the crystal makers Baccarat and Saint-Louis, Limoges porcelain and, according to French Wikipedia, the Fourmaintraux faience works. Around 1950 the porcelain maker Camille Tharaud and the decorator Paul Bocquillon produced hand-painted lamps, French Wikipedia says; ceramic lamps arrived in the 1950s and production was industrialised in the 1960s, according to Le Journal des Entreprises.

From the 2000s the brand returned to named designers. French Wikipedia lists collaborations with Hilton McConnico, Inès de la Fressange, Chantal Thomass, Jean-Charles de Castelbajac and Lolita Lempicka, whose name still appears on scented products in the current range. The most prominent is Philippe Starck. The Starck studio describes Maison Berger Paris x Starck as a “laboratory of objects” that returns to the brand’s origins with the pharmacist Maurice Berger: a catalytic lamp, a suspended scented candle, a bouquet and an electric diffuser, blown by artisan glassmakers and each topped with a chiselled silver-metal cap, in three fragrances — Peau de Soie, Peau de Pierre and Peau d’Ailleurs — that Starck first created to be worn. Le Journal des Entreprises described the collaboration as recent in May 2024.

The house also keeps its history on show. In 2020 it opened an interactive museum at its production site in Grand Bourgtheroulde, with 150 rare pieces on permanent display, French Wikipedia says; the company’s museum page records an inauguration attended by Hervé Morin, president of the Normandy region. In 2015 Lampe Berger received the Entreprise du patrimoine vivant label, French Wikipedia says, which, Le Journal des Entreprises notes, distinguishes French firms for craft and industrial know-how.

Copy
Paris ink
#1C2433
Copy
Night blue
#121822
Copy
Crystal
#E9EEF2
Copy
Silver cap
#A9AFB6
Copy
Powder rose
#C98F8A
03

Typography

Design and documentation.

The seven brands in this group are all candle and home-fragrance names: Capri Blue, Colonial Candle, Village Candle, Maison Berger Paris, Root Candles, Thymes and Bridgewater Candle Company. Candle and home-fragrance brands sit at many different points in the trade, from family workshops that still carry a founder’s name to labels that now belong to much larger consumer-goods groups, and a single brand can be sold everywhere from a small gift shop to a department store or its own website.

A candle brand’s identity is usually carried less by a single product than by a fragrance name, a jar, a label and the place it promises, because the company behind the name may have changed hands, moved its production or grown far beyond the town where it started. That makes the questions behind each name worth asking plainly: who started it, who owns it now, and where its candles and fragrances are actually made.

Each guide separates what independent sources record from what the company says about itself — its founding story, its owners over time, where its products are made and how its labels and packaging have changed — and marks plainly what rests only on the company’s own word.

Aa

A high-contrast Parisian serif for a house named after its founder. (Specimen set in Cormorant Garamond, a serif STAND-IN; NOT the Maison Berger Paris logo.)

Parisian display serif · the registerParis ink, crystal and silver · the paletteMaurice Berger’s 1898 lamp · the signature

04

Maison Berger Paris

From a family lamp to a Normandy group.

Maison Berger’s production site is at Grand Bourgtheroulde in the Eure, in Normandy, French Wikipedia says, and the manufacturer named on its product literature is Produits Berger there; Le Journal des Entreprises describes the company as based at Bourgtheroulde. Ownership has passed through investors. Le Journal des Entreprises reported in May 2024 that, after its previous shareholders — four investment funds — withdrew, Lampe Berger was bought in 2017 by the private-equity firm Argos Wityu; Argos’s own release of June 2021 dates its entry to July 2017.

Diversification followed. Le Journal des Entreprises says the plan after 2017 included strengthening the lamp internationally, selling candles under the Parfum Berger name created in 2015, and moving into scented bouquets and car diffusers; the current range also includes electric diffusers and a line of bouquets under the Château de Versailles name. The company then bought other businesses. In 2019 Maison Berger Paris acquired the Nantes start-up Sensorwake, known as Bescent, and in September that year the Nantes candle maker Devineau, which Le Journal des Entreprises said had belonged to the Devineau family since its founding in 1803. Those purchases created the Emosia group in 2020, Argos says. Emosia added the candle start-up Carmin Créations, which makes candles in the Vexin normand, in June 2021, and the French jewellery-candle brand My Jolie Candle in 2022. On 27 April 2026 Argos announced that Emosia, “owner in particular of Maison Berger Paris,” had completed the purchase of the Italian home-fragrance house Culti Milano from KME Group, and described itself as Emosia’s reference shareholder since 2017. Olivier Sillion is chief executive of the group. Maison Berger Paris has belonged to Emosia since the group’s creation in 2020.

For a design guide, Maison Berger Paris shows how a single functional object can carry a brand for more than a century by changing its dress while keeping its form. Compare Durance, another French home-fragrance house, and Diptyque. For this guide we use Paris ink, crystal and silver with a serif, an unofficial interpretation; no product or logo is reproduced.

05

Explore & save

Keep Maison Berger Paris’s identity on hand — save it to a board in the Made Good inspiration library.

Maison Berger Paris identity set

Pin the Maison Berger Paris ink, crystal and silver palette and the Parisian display serif register to your own board.

Core Palette
Homage
Aa
Parisian display serif
The register
Parisian display serif
Gradient

♡ Save to a board

06

Source & notes

Sources: French Wikipedia, “Lampe Berger”; Le Journal des Entreprises (Sébastien Colle, 14 May 2024; 4 September 2019); Argos Wityu releases (21 June 2021; 27 April 2026); Starck, “Maison Berger Paris x Starck” and product leaflet; Maison Berger Paris, museum page (maison-berger.fr, 2026). No official brand hex is published, so the tones here are an unofficial interpretation, and no product or mark is reproduced.